Hillsdale

Hillsdale

SEO Secrets - Off Page Competition Analysis


SEO Expert

When preparing your content to be "search friendly", you must make a clear keyword choice. Even Google advises webmasters to "Think about the words users would type to find your pages, and make sure that your site actually includes those words within it." (Google Webmaster Guidelines)Let's explore some of the common mistakes that webmasters make when keyword optimizing:1. Mistake - Keyword Soup: in the bad-old-days, SEO was all about stuffing pages with tons of keywords, kind of the "buckshot" approach of long-tail SEO. It just doesn't work anymore. In fact, the only way to "win" a keyword nowadays is through focus and consistency -- both on the page itself and in links to the page. By definition, it is impossible to focus on two things at once -- and this especially applies to your keyword-strategy! The best approach is to build links with a single consistently targeted keyword phrase per page. Sure, the keyword phrase can change over time -- but even in change, consistency should be the goal.2. Mistake - Keyword Greed: Sure, you'd love to come up on the first page for some popular keyword like "backup"... but it's just not going to happen -- at least for a long time. If that's your keyword target, you're going to get buried on page 30 of the search results -- meaning almost NO traffic at all! Your new page is just getting into the game and it can take years of ethical link building to compete with the top players. In the meantime, you'll get NO visitors for all your effort!3. Mistake - Keyword Cowardice. Ok, you lowered your expectations and chose to go after traffic from a non-competitive "long-tail" keyword. Well guess what? There's not much competition because that keyword is is simply unpopular. Sure you can win a number one position pretty quick -- and you'll get a tiny trickle of traffic -- but that's all you'll ever see from that keyword! Congratulations, you're now the king of an ant hill.The "Keyword Ladder" Approach - a Simple but Effective Keyword TacticSo how do you choose which keyword to promote? Choose one that's too popular and your site will be buried. Choose one that's too unpopular and your page will, at best, be king of an ant-hill.In the early days, this was done by trying to calculate KEI - an index which tries to determine which keywords have relatively high reward (popularity) relative to risk (competitiveness). The problem with this approach is that ALL the top keywords are highly competitive by now. It's like trying to choose a good domain name when ALL the common-word domains have long since been taken. KEI analysis is a dead end -- it simply doesn't provide a pathway to winning over popular keywords.But there is a way to win high-popularity keywords over time without sacrificing the immediate traffic benefits of long-tail keywords. I call it a "keyword ladder" and it very effectively tackles the keyword-choosing delemma. This tactic is neither black-hat nor even devious -- in fact, it's pretty obvious after you think about it.Start by choosing an impossibly popular keyword -- this is your "ideal" keyword. Next, add additional keywords to the phrase, building out a list with each item increasing in specificity -- until your last item is a three or four word "long tail" phrase of very low search popularity (under 1000 in Overture.)For example, instead of choosing the impossible to reach keyword "backup", build out a few additional rungs such as "backup software" and then "free backup software". Your "keyword ladder will now have three rungs:1. backup -- your "ideal" keyword phrase2. backup software -- your "goal" keyword3. free backup software -- your "initial-target" keywordYour "initial-target" keyword phrase will be free backup software. Go ahead and target that entire phrase in your page, site optimization and link-building. You'll find that the three-word combination is much easier to conquer -- bringing you some degree of traffic-flow right away.Now here's the important part: Just as soon as you get to the first page for one phrase, stop promoting that phrase! Instead, step up the keyword ladder and start promoting the next (shorter and broader) phrase.Over time, you'll start achieving success from more competitive keywords up the ladder -- all the while enjoying traffic and still keyword relevant links from the "lower" rungs. This is critical because your initial link building efforts will both provide you with business traffic while providing a keyword relevancy to help you positioning for your "goal" and "ideal" keywords over time.To easily build your own keyword ladder, just use overture's keyword inventory tool (http://inventory.overture.com/d/searchinventory/suggestion/). Type your "ideal" keyword and scan down the list to add successively lower rungs to your ladder. Your lowest rung should be a phrase with under 1000 popularity in order to achieve immediate results.That's it! This technique really works -- and it works just as well for your site's home page. Please, don't link without a ladder!What's Next? Automate SEO by Letting Google Choose your Keyword LadderAs an exercise for all the SEO gurus out there: the next step is to have each page monitor its own search traffic and calculate an optimal keyword ladder based on actual search engine response. Nobody knows for sure how the Google algorithm will view your content so why not watch the search results and let Google provide your keywords? It's really quite easy to do. Just picture a field of sunflowers bending twisting to follow the arc of the sun across the sky. (Bad at metaphors? The Sun represents the Google algorithm changing over time.)

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

Get SEO Worthville

Get SEO Worthville

SEO For Franchises


Buy Seo

To be real honest hubpage SEO is not much different than SEO for a regular site. Then again, it is....You see, unlike a regular website or blog that you build, you will basically have the trust and authority of Google on your side from the very beginning because it trusts hubpages (along with other web2.0 properties that allow you to create content.)Which means that some things, such as link velocity becomes more of a non-factor. In layman's terms this means that you don't have to worry about how quickly you build backlinks to your page because of the sheer amounts of backlinks that are posted to hubpages daily.I know this, because I have done SEO tests for hubpages to see how they react to the speed of indexed links. With each test, none of the link blasts got any of the new pages deindexed or sandboxed.This is important to now because link velocity is such an issue for new blogs and websites.One of the factors that I don't believe is up for debate is the on page optimization factors.These include: Title tag Keyword within the first 150 characters of the first paragraph Semantic keyword references throughout Relevant outlinking between similar hubs for user experience Use of tags to bring in more linksTo understand on-page SEO and its importance, it is good to understand what Google is trying to do and as to how it ranks pages.Relevancy is key... So, let's say that the search engines reached your site through an "SEO" tag on hubpages. That is the first clue for Google...where it found your link. Your title tag is SEO for hubpages. This is the second clue. This helps bolster the fact that it is likely that this page is supposed to be this. Your first paragraph has SEO for hubpages in the first 150 characters. This isn't so much for the search engines as it is for the description of your page when a visitor is choosing what to click in the search engine rankings. There are case studies that show that a searcher is 5 times more likely to choose a website in which their search query matches the website exactly. I won't get into the psychology of this but it makes sense if you think about it. The semantic keywords match the theme of the page thus giving Google all it needs to know in how relevant the page is to the keyword.For long tail keywords that are non-competitive, this can be enough sometimes. But most of the time, it is simply a matter of seeing where the hubpage falls in the ranks after a couple weeks and then building enough links pointing to that hubpage to make it rank.By the way, onpage optimization for Hubpages is very simple. Don't be fooled by SEO's that claim it is harder than this. I rank for hundreds of terms on hubpages.Off page factors equate to just one thing, at least at this moment...links, links and more links. The more citations or references you have on the net, the more likely you will rank for your keyword.Many webmasters go about this all wrong though. Some will use comment marketing. The problem with comment marketing is that usually the anchored text pointing to your hubpage is your name which means that to the search engines, you are telling the bots that your hubpage is about your name.That is not what you are hoping to do, I'm sure.Another problem with building links is that it takes a lot of work. Finding places to drop links that will actually matter is a problem especially if you are building pages from other web 2.0 properties pointing to your site.The quality of the link matters. Because of this, the smart marketer who wants to economize their link building efforts needs to think in terms of quality rather than quantity.How do you do this?Guest posting is one way but for many webmasters who dabble in markets rather than focus on being the source to go to in their market, they don't have enough authority to command respect in their market. This is primarily why I say it is better to focus on one market than dabble with multiple markets if you intend to make money with hubpages.One guest post on a trusted website will be worth more than 100+ low quality links like forum signatures and profiles, comments on blogs, etc...etc... Just something to think about though.Another popular strategy is to use multiple web2.0 properties to bolster a single property. Example: If I was build an infobarrel page, a Squidoo page and a Weebly or WetPaint and then point those pages to this page with the anchor text SEO for hubpages, I could rank for that keyword provided of course, the keyword wasn't that competitive.Internal links matter- One of the most underutilized strategies that most marketers don't consider is to actually cross link their hubs. This is perhaps one of the best strategies for low hanging keywords or even replacing existing hubs that are ranking for the keyword you want. The deal is this- Google is looking for the most relevant.If you have 50 hubpages that are pointing to one hubpage that shows how to make money online and the ranking hubpage has 10 links going to it, which one do you think wins? Which one will the search engines consider most relevant?Occasionally you will write a hubpage that simply won't get indexed. I personally have never had a problem with this on hubpages but have had an issue with this on Squidoo. If this happens, it is usually because there is so much information on that particular keyword for the website. This can be alleviated by using the "site" search operator to see exactly how crowded the keyword is in relation to the site.The more crowded it is, the less likely you will rank for it.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

Buy SEO Saint Benedict

Buy SEO Saint Benedict

Improve Your Web Presence For SEO 2017


Seo Company

As a franchisee, it is important to realize that the tools and techniques you will use to optimize your site are slightly different than typical search engine optimization techniques. Understanding the concepts of SEO (Search Engine Optimization) and how they apply to a franchise business is critical as you begin to develop and market your website. Many franchisees erroneously assume that by following the optimization programs that are advertised on the internet, they will have completely finished their site. Be sure you focus on SEO for franchises in order to properly optimize your site.First, determine how your particular franchise handles websites. In some instances, corporate may have a single website to which all franchisees are linked. If this is the case, your optimization job may be more involved in social media, and sites like Yelp and City Search. If your franchise allows you to develop and maintain a separate website, you will need to decide if you want to handle your SEO in house or hire a third party to implement your Search Engine Optimization yourself.In some cases, the SEO process is actually easier for franchisees. This is especially true of link building. Link building is a major component of SEO, mainly because search engines use the number of inbound links on a website as part of their formula to rank sites. Because franchisees are working, at least in part, as part of a team to grow the brand, link building can be potentially much easier. It is far better to build a link list than to purchase or trade links. Buying links may save you time, but it is likely that many of the links will be irrelevant or just have low value in the eyes of Google.However, link building beyond the norm is what truly separates the men from the boys and to get to page 1 of Google, you have to accept nothing less. 68% of all searchers don't go past the first page. So, you need to commit to extensive keyword research, constant (weekly) additions of new articles, daily blogging, press releases, and much more. It is not enough to just create the content. It must be implemented with skill and widely syndicated to generate high quality and high quantities of Backlinks. Backlinks are the key differentiator used by the search engines to actually rank sites for relevance and authority.Geo SEO is incredibly important for franchise owners. Every franchisee should take the time to register their site with applicable local directories. These directories, like Google Maps, are an excellent source of potential clients for a brick and mortar business. Registering for them only takes a few minutes, but the payback really packs a punch.Like any solid SEO campaign, a franchisee SEO campaign must be built on a list of unique and relevant keywords. Some keywords will perform better than others and it is up to you to decide which ones to use. It is a great idea to look at fellow franchisee websites as well as the corporate website in order to begin your research. Keep in mind that your fellow franchisees could be part of your competition, so you will want to find words that are similar to theirs, but more unique. For example instead of 'diner' consider 'Tampa diner.'Social media can also play a large role when optimizing a franchisee website. Utilize social media tools like polling buttons and discussion boards to really get your name out there. Be sure to include relevant links back to your own website in order to cash in on the added inbound link.Implementing a successful SEO program for your franchise will take a lot of time and work. If you don't have the time because you are busy running your own business, contact us for a free initial consultation.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Salisbury

SEO Salisbury

SEO Tips - How Long Will It Take To Get Ranked On The First Page Of Google?


Seo Consultants

In the early days of the Internet finding something could be a hassle. The systems by which search engines operated had not yet been perfected. Relevant information was often hidden away in obscure user groups or sparse online directories. Thankfully those days have long since passed. The chaos of the primordial net has given way to an army of aggregators and search services. The algorithms that these services use have likewise evolved. This development presents an opportunity for marketers, opening the door for a phenomena known as SEO marketing. So what is SEO marketing?SEO stands for search engine optimization. Simply put SEO marketing is the mechanistic calculation of the internal workings of a search engine, thereby allowing a business to utilize these workings. Most search engines sort returned articles in order of relevance, that is their relative weight in relation to a search term. So what is SEO marketing's main goal? SEO marketing allows a business the opportunity to cement their relevance within a given series of search terms. The ramifications of this are obvious: higher order relevance leads to organic exposure. We define organic exposure in this sense: exposure by which a customer searched for a company and got a result. This is similar to other organic methods, which have come to fall under the blanket expression "viral marketing."Let's examine a hypothetical company: Tom, Dick and Harry Marine, a relatively successful boat and Maritime equipment dealer. Looking to increase their market share the owners elect to examine a number of different approaches to increase their exposure. Conventional marketing is always an option, billboards, radio and television advertisements, sponsorships and events, all of these can increase exposure. Unfortunately most, if not all of the aforementioned can be expensive. The larger the desired exposure, the more expensive this can be in the end. Let's say that our intrepid entrepreneurs instead decide to employ SEO marketing, through a keen understanding of the way in which search engines determine the most relevant items. So in this circumstance what is search engine optimization marketing's effect?: instant exposure for a bargain basement price.SEO Marketing may very well prove to be as effective as more traditional forms of advertisements. As more people turn to the Internet as their primary source for information, the influence exerted by search engines dramatically increases. As these search engines become more and more important to a person's day to day life, understanding how to effectively utilize them for the purposes of marketing becomes critical. So what is search engine optimization marketing? SEO marketing provides the tools to reach a wider consumer base, tools to grow, to expand.So what is SEO marketing? In the right hands, understanding how search engines work, and tailoring your approach to maximize your exposure in an increasingly net reliant world can only be a boon to your business, leading to better exposure, and through that, a better market share. In today's interconnected world, can your business afford not to capitalize on such an opportunity?

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

Buy SEO Spring Church

Buy SEO Spring Church

SEO and Positioning Tips - Rank High and Fast


Search Engine Optimization

The advent of Internet marked the evolution of business in the modern age. In fact, a company is no longer restricted to the location in which it is doing its venture; but instead, can reach a worldwide scale using the power of the World Wide Web.But setting up a business is not without its own structure. Creating your own site alone is not a basis of success when it comes to online business. You need to properly market your site -- both in the creation of your Web site and how you promote it to potential clients and customers on the Internet.Search Engine OptimizationIn truth, every online business is useless if it does not have any customers; and this is practically the result of their Web site having no, or minimal, traffic. In most cases, it is very important that a Web site generate enough traffic to make it a productive venture, and they can do so by increasing the accessibility of their page to the online masses.Search engines optimization is an Internet marketing strategy that aims to increase the traffic of a Web site -- especially when it is properly implemented on their page. Since search engines are considered as the primary tool in information lookup on the Internet, SEO uses this ability to maximize business potential, and here are some tips to get started.SEO Tip # 1: Start With The Creation Of Your SiteThe first step in properly using SEO to improve your business is during the creation of your site. Aside from properly integrating relevant designs, themes, and content that reflects the business, you need to make sure that you assimilate keywords into its make to increase its search engine coverage.SEO Tip # 2: Keyword OptimizationInserting various keywords on your site is called keywords optimization, which is part of SEO's on-site optimization. You need to come up with assorted keywords that an individual might use to look for your information on the Internet. Then, you need to place these keywords in strategic areas around your Web site to increase search engine coverage, such as the title, Meta description, links, headers, and so on.SEO Tip # 3: Improving Search Engine Ranking Using LinksAside from the accuracy and number of keywords found on the site, search engines will also base the position of their search engine results through page rank. A page rank is determined when there are links pointing back to a specific site. The more links the points back to your page, the higher your page rank would be.You can improve your page rank by propagating links of your site on different areas on the World Wide Web, such as Web directories, publishing keyword-rich articles, social bookmarking and networking sites, link building strategies, and so on.http://7seo.com -- Search Engine Optimization

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Agency Adamsville

SEO Agency Adamsville

SEO Software - A Variety to Choose From, But Which One is the Best?


SEO Agency

The biggest SEO mistake you can make is putting SEO on the back burner without first doing search engine analysis when building your website. Whether you're creating a new website or overhauling a current one, you probably have ten thousand things on your mind. You might be thinking about selecting a good logo for your site, or hiring a good web designer --or choosing the best web hosting company -- just to name a few.Every professional you use will make sure you know the most important thing your website needs -- from their unique perspective. One will tell you your site needs the very best coding in order to function properly. Another will tell you that the most important thing is what you say. After all, if prospects can't read your content, they won't buy from you. Still another might school you on the importance of graphics. Of course they're all correct. But guess what? Nothing they say makes any difference unless you are able to attract visitors to your site. And to do that you must have search engines. But you also must do something else.You Must Make it Easy For Search Engines To Index Your Site.Sometimes internet marketers spend hundreds or thousands of dollars building a website that their customers are unable to find. The reason? Because the search engines can't give your site a decent ranking.What does that mean?The search engines find your site by using programs called robots, or spiders that "crawl" the internet. These programs are automated to follow hyperlinks from one page to another and from one website to another. Whenever they encounter new content or a new site (like yours, for instance). they save, or index, their findings. Then, whenever someone types a keyword in the search window, the search engine displays on the SERPs (search engine results pages) the information that is most relevant to that particular keyword.The visitor then has the option of choosing the information that is most relevant to what he's searching for. But in order for the search engines to display your information in the most prominent position, it must first make sure your content is relevant to what the visitor is looking for. I have listed 3 things below that will help make that happen.1. Put SEO (search engine optimization) at the top of your list. Do your homework. Read, read, read. Find someone who is knowledgeable in SEO, and get his input on what you need to do to make your site more search-engine friendly.2. If you can, build your website yourself with the help of a reputable hosting company. Stay away from websites built with programs that could hide your content inside a graphic. The "spiders" are not able to read content that's hidden inside a graphic.3. If possible, don't use too many frames on your site. Search engine spiders can't read the content inside a frame. Besides, that's old school stuff.Conclusion Following the guidelines above will help assure that your site will be search-engine friendly in its structure and appearance, and will help make it more "index-friendly" for the search engines.But don't stop there.As a contractor doesn't stop when he builds his foundation, and a golfer doesn't stop playing when the club hits the ball, you can't stop improving your site when you finish writing your content. You must follow through on all your SEO commitments and efforts. This will ensure that readers and potential customers will be able to find and navigate through your site with ease.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Consultant Curllsville

SEO Consultant Curllsville

Top 10 SEO Tips for 2011 Rank Higher on Google With These Easy SEO Tips


Search Engine Optimization

SEO Competition Analysis--in order to be complete, must always be undertaken in two equally important steps. Step One, is the Off-Page Competition Analysis. Step Two, is the On-Page Competition Analysis. This article will cover the first step--in the context of assessing your competitors' websites.Off-Page Elements As can be deduced from the term, these are the website qualities that do not directly occur within the site itself. The concept of the words "do not directly occur within" can be a bit baffling, so I will proceed with a bit of elucidation.Let me do it with the use of a different element. Let me relate these Off-Page qualities to--time. Almost all off-page elements are strengthened through the passage of time--the more time your competitor's pages have been online--the higher they rank. But it should be important to clarify that the passage of time alone is most useful only to the first element (domain age), and will matter less with the others. Backlinks likewise rely on time and are eventually attained as a domain grows older; enhances its presence, creates integrity for itself and attains its backlinks. The more important criterion for backlinks is not time, but the level of authority the websites have.The Seven Off-Page ElementsDA - Domain Age The age of your competitor's domain. Relies solely on how long their website have been in existence--the older, the better. Did you know that Google and the others search engines "know" exactly how old all website are? This is done thorough the use of "web crawlers"--programs that are constantly in search of new websites to document their contents and give them ratings, and assess page rank.PR - Page Rank A measure of the overall quantity and quality of your competitor's web page links. Google has its confidential system of PageRank algorithms. Nobody (expect Google) knows exactly what these algorithms measure. But SEO enthusiast constantly guess these to be directly linked to the elements included on this list.BLP - Page Backlinks Number of links pointing to a web-page from outside of the website. Note that this is one link that points to one web page.BLD - Domain Backlinks Total number of links pointing to an entire domain (the whole site) from outside of a website. In contrast to the preceding, this is one link that point to the whole site.BLEG - Government or Educational Backlinks The total number of links pointing to a web-page from Government (.gov) and educational (.edu) sources that are external to the web site itself. Here, the concept of high-authority domains come into play. One BLEG-link from a highly respected.edu site can become the equivalent of 100 BLD-links of low authority.DMZ - DMOZ Listing Whether your competitor's site is listed in the Open Directory Project's Directory.YAH - Yahoo! Listing Whether your competitor's site is listed in the Yahoo! Directory.When done with your SEO Competition analysis, you must objectively look at your chances in making it in the niche you are considering. If your competitors are too strong--because they have gained a major dominance over your niche--your best option will actually be to find another one which is not "ruled over" by competitors.A thorough analysis of both Off-page and On-Page elements can be difficult or almost impossible to do without the proper tools. One of the easiest and fastest way for this is to use the SEO Competition Module of the Market Samurai software.With it, a complete and authoritative analysis of your niche's top competitors can be available for your study after one mouse click.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Expert Wheatland

SEO Expert Wheatland

Simple SEO - Use Sitemap File and Count Indexed Pages


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Before you hand over your website project to a SEO company you must have a background of what you should be expecting from them. This will help you monitor your website growth better and will also ensure that your website is growing on the right path.If you possess a sound knowledge of search engine optimization, you can easily find out what technique your hired SEO company is using in order to optimize your website. Usage of Back hat SEO techniques is unauthorized and illegal, this will hamper the reputation of your company. Hence make sure that your SEOs are using the right technique and the appropriate path to attain positive results.The SEO company you have hired generally set recommendations for your website. If you have a fair knowledge of the search engine you will be able to analyze the recommendation better and will be able to evaluate the benefits coming from these recommendations.Your website is your dream, your project and you definitely wish to see it on the top. And in order to make sure that this is attained, you need to keep a close eye on what is happening in your website. Keep a good relation with your SEO company and ask them to update your on your website status from time to time. Ask for reports on the keyword responses, back links, search engine position, page ranking etc. These reports will be able to tell you exactly how your website is proceeding and will also keep you on a constant loop with your SEO Company.While your website is being optimized for the search engine you also need to understand that search engine optimization is a slow and steady process. It can be attained overnight. You will have to patiently wait for the results to come once you have submitted your website in the directory. Cooperate with your SEO company [http://www.rupizmedia.com/seo-services] while they are progressing with your website submission.Meanwhile you can make sure that your website is showing signs of progress. Keep track of the daily visitors and check if they are increasing gradually, a gradual increase in the traffic count is a sigh of steady growth.Work in tandem with your SEO company and ensure successful results of your search engine optimization techniques.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Services Rockton

SEO Services Rockton

Will SMO Take Over SEO?


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Longtailing is a form of search engine optimization that is also called catalogue SEO. The reason it earned this nickname is because of the long metatags that are attached to every image, product description and product number on a merchant's website. There is also an emphasis on making sure that every photo has a keyword-optimized caption and properly structured labeling. The idea is that if each product is meticulously labeled and properly described it will appeal to the search engine spiders simply because the information is so targeted and accurate.This form of SEO is so obvious and simple that people simply don't even think of utilizing it. The only situation in which you may not be able to deploy it as an effective search engine optimization strategy is if for some reason your website doesn't allow it. Bravenet.com is a cheaper website that is a good example of a host that does not comfortably allow metatags.If you have a catalogue style site that does not seem to be turning over any business it might be well worth your while to look into attaching your own metatags or have a professional SEO expert do it for you. However the HTML for these types of metatags is fairly basic and many people can learn how to do it on their own. There are all kinds of sites on the internet that teach the basic HTML formula for attaching keyword optimized html code to pictures, titles, graphics, links and text.If optimizing each and every title and description on your site seems tedious and time consuming, well it is. But the plain fact is that bothering to do this can greatly boost your presence in the search engine page rankings. Why let learning a little bit of HTML code stand between you and making generous profits with your website? It seems ridiculous to do so but many people just let that happen because they fear working with HTML.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Agency Seanor

SEO Agency Seanor

SEO For Hubpages


SEO Expert

When someone uses a search engine they type in a keyword or key phrase and the search engine returns relevant results. The traffic you receive from this is referred to as organic search engine traffic. Search engine optimization increases traffic to your website and you will not have to pay one penny for it. Does that sound like something you might be interested in?SEO can get pretty tedious and complicated but do not let that stop or scare you from optimizing your website. The effort will be extremely worthwhile when the free organic traffic starts rolling in!Here are some basic SEO tips that you can use on your website right now.1. Picking keywords of two or more words can increase your success rate. Choosing single word keywords usually have a higher amount of competition associated with them.2. Insert keywords into the title tag of your web page so search engines know what your page is about. Failing to perform this simple step can result in your web page being ranked in a lower position when it does not deserve to be. Try to create titles containing the two or three choice key phrases that you are targeting. Make your titles relatively short and interesting. Your title will serve as a method of getting the visitor interested in reading your page further and increase the chance of the visitor clicking the link.3. Another major SEO activity involves evaluating the link popularity of your website. Creating good quality links also improves your ranking with the search engines. The goal is not to link with any website, but link to websites that complement your content. Your website will get penalized by the search engines for linking to low quality websites such as free for all link farms. Link farms are websites that were created for the sole purpose of increasing the link popularity of a website.4. Use the html bold tags or highlighting around your most important keywords appearing near the top of each page. You only need to do this once or twice. Do not use them everywhere the keyword appears because that does not help. Your most important keywords and key phrases should appear in the first few paragraphs of the text on the web page.5. Submit articles to ezine publishers that archive their ezines. This creates high quality long-term links that stay active in the archives for years to come. You can also exchange articles with other website owners. The content of the articles should complement the content contained on both websites. This is much better than doing a simple link exchange because of shared content and search engines love to deliver high quality content in search results.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Langeloth

SEO Langeloth

Top 10 SEO Tips for 2011 Rank Higher on Google With These Easy SEO Tips


SEO Expert

How to Generate Traffic using Viral Marketing.If you look around the internet at some Blogs, you will see a button saying something like "Digg this" or "Delic.io.us" etc. These are shortcuts to some of the 46 plus "Social Book Marking" sites that have sprung up all over the internet. If you have ever wondered what those are or why they are there read on.What a Social Bookmarking site is about is telling other members what you have seen, liked and why you liked it, on the internet. They are extremely popular right now, so they are a SEO dream.If you draw the attention of the community, enormous traffic will be sent to your site. even if you don't you will come across the few that will like what you have and poke around your website. The bookmarks can be categorized in virtually any topic, so you wont be sending people looking for something totally unrelated to your site.I have mentioned in prior articles the importance of building links to your site. Each post on these Social Bookmarking sites counts as a link to you. As I said there are over forty of these sites, so you could literally put forty links to everything on your site if you had the time to visit them all, but who does?I have come across a very cool little tool, and yes it is free, to help with all of this. There is a site called "SocialMarker" that will allow you to post to ALL of them in an almost automatic way. You simply select which Social Book Marking sites to submit to from a list. You can pick and choose, with various types of sorting, from the most popular, to those that do follow, or just one or two you want to use.I am not talking about spamming, I hate spamming. I am talking about semi-automating what you are doing. You will still have to enter the codes to prove you are human, and work through some quirks on each site, but instead of spending hours going from site to site you are brought to each site's submit section with the fields usually pre-filled for you.If you are not a member of the sites you will need to become a member, which will take some time just filling in the forms and replying to the confirmation emails, but once you do that you are done.Once you have become a member, all you have to do is click the button, or install the button on your browser (took me 3 seconds to figure that part out, it is just drag and drop). Hit the submit tab in the top right of the SocialMarker site, and you're off. When you are done on the first site click the next tab, and do the same thing, until you have submitted your website to as many, or few, of the Social Bookmarking sites that you choose.A very big benefit of this is that your link will be noticed, and indexed by the major search engines sometimes within minutes. The reason for this is the popularity of these sites, there is constantly new information being posted, so the crawlers keep coming back for more.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Services Bridgeville

SEO Services Bridgeville

SEO Marketing Services For Websites


SEO Expert

Search Engine Optimization is a prime technique for webmasters looking to have their website display in top search positions for keywords of their choosing in search engines. The best part of optimizing is it's absolutely free, doesn't cost a dime and is extremely effective. The benefits of being listed on the first page for the top keyword phrases you are targeting cannot be matched in value and efficiency by pay-per-click or any other method of traffic. The benefits of search engine optimization include:o Absolutely free, targeted traffico Being on the first page means Google looks at your site as a top match for your keyword phrase, which subsequently means searchers that search for that phrase do to.o That leads to targeted traffic that will generate convert very well because your site is exactly what they are looking for.Now you will discover exactly how to optimize your site so you can receive a ridiculous amount of traffic and sales.The first step is to conduct keyword research to make sure that the keywords or keyword phrases you are targeting are not too competitive yet have enough search traffic to warrant their targeting. If you have no idea how to conduct keyword research look up my article titled "How to Keyword Research - The Keyword Research How To" for a quick, easy run-down of how to get it done. If you have issues tracking this down, I have a massive section in my e-Book about both keyword research, search engine optimization and a load of other internet marketing-related topics that you may want to look into (link is at the end of the article).The second step is to set up meta tags in your website's code so that search engines are aware of what keywords you want your site attached to. The primary meta tags that are absolutely necessary if you want to optimize your website is the title, description and keyword tags. If you do not know HTML or use a content management system like Joomla, there are usually fields within your admin panel to include meta information such as site description and targeted keywords. Meta tags appear as follows:Which means for description and keyword it is set up like: Now for the third step...

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

Best SEO Morgan

Best SEO Morgan

SEO and Keywords - Short Tail Or Long Tail?


Seo Agency

One of the ways search engines determine site ranking is to sort through your online content and rank the site based on repeated keywords or phrases. Content rich websites have found success in Search Engine Optimization (SEO) strategies. While I highly recommend this strategy there is another viewpoint that is less dependent on content for exposure for site rankings.Some webmasters are strong proponents of non-content SEO strategies. These technical experts rely very heavily on meta-title and other html or code-based SEO strategies for sites that are less content oriented.Purists on both sides of the argument will say their approach is far superior to the other. For the content sites they can judge their success through keyword strategies that are observable in long-term site rankings. For the non-content sites they can observe keywords or phrases being used to determine site rankings from a more technical source in behind-the-scenes code.So, which is the better approach?Both.This really is a matter of being able to have your cake and eat it too. You can maximize SEO strategies in the coding on your site while infusing your website with knowledge based original content. The combination of these two strategies can work with greater efficiency than either strategy alone.If you are ill equipped to manage coding then you should work tirelessly to incorporate knowledge based articles into your website.The standard negative reply to this concept is when a business is primarily selling a product or service and do not feel original content really works with their online store.If, for instance, your business sells blocks of gourmet cheese you could incorporate original articles on the various cheese offerings, their taste and texture and the history behind each cheese type. You could incorporate articles that provide recipes that include the cheese types you provide.Hopefully you get the idea, by adding knowledge-based articles you can assist your site ranking, help your customer and minimize the need for coded SEO strategies until you learn how best to implement the non-content SEO.There will always be a battle as to which SEO strategy is best, but I will go so far as to say the best strategy will be the one that includes both concepts to the best of the web owner's capabilities.While some want to make the issue an either/or decision it is really a both/and solution.However you optimize your site, work to the best of your ability to implement strategies that work for you long-term. Too many strategies are short-term props that help you very little in the grand scheme of the life of your website.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Services Oliver

SEO Services Oliver

SEO Services - How to Avoid the Biggest SEO Services Scams!


Seo Agency

Obviously you should have a website so that it can rank well in search engine listings. As it is a well known fact, SEO (search engine optimization) is done on a website to improve your ranking so that it can get high traffic and then be displayed on serps (search engine resultant page). SEO has refined itself in many ways due to intense competition on the internet.SEO is mainly achieved by the combination of 2 main factors mainly on page and off page factors.On page SEO refers to the text and content on your web site pages. It acts as the foundation for your ongoing SEO process. Work on your website and content, so that the search engine can find your webpage when searching for your web sites for a particular keyword. This has a significant impact on search engine results you should make your site as search engine friendly as possible.Some of the on page factors include:• Search engine friendly web page urls in your site.The inner pages of your site have the urls followed by the domain and then describing your content.• Optimization of all your meta tags which mainly includes (title,keywords and description)• Internal linking between the pages in the site. Internal linking must be done wherever required such that Google does not spam it.The major pages of your site must be linked to your homepage.• Creation of sitemap is important so that all your web pages are indexed by search engines• Good quality content is liked by most of the search engines. Content should be information rich which is relevant and inspiring-yet do not forget the spiders.• Make sure that your html code is free of errors and warningsSome of the on page factors to be avoided:• Hidden link or text: use of hidden or invisible text for getting listed on search engines by using a font color similar to the background color must be avoided which will affect your rankings.• Cloaking mechanisms: never show up two different versions of your site, one for the search engines and a completely different page to real users. This will risk your site on being penalized• Duplicate content to be avoided.There is no substitute for unique, original and useful content.Off page factorsAs the name indicates off page optimization is the work that needs to be done off the pages of your website. Compared to off page factors,on page optimization is relatively easy to achieve.Some of the off page factors include:• Use of anchor text in the links wherever required according to relevancy. Also the text surrounding the links should not be ignored.• Building quality links for link building purposes which include relevance,page rank and authority sites.• Link popularity can be attained by using social networking sites, log commenting, forum postings, article/press release promotions, directory submissions, link baiting, posting classified ads, link exchange with relevant sites and so onOn page and off page factors are two different aspects of your SEO efforts which work towards getting qualified traffic which provides the path that leads towards conversion

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

Best SEO Fairhope

Best SEO Fairhope

SEO Secrets - Off Page Competition Analysis


SEO Expert

Search Engine Optimization is a prime technique for webmasters looking to have their website display in top search positions for keywords of their choosing in search engines. The best part of optimizing is it's absolutely free, doesn't cost a dime and is extremely effective. The benefits of being listed on the first page for the top keyword phrases you are targeting cannot be matched in value and efficiency by pay-per-click or any other method of traffic. The benefits of search engine optimization include:o Absolutely free, targeted traffico Being on the first page means Google looks at your site as a top match for your keyword phrase, which subsequently means searchers that search for that phrase do to.o That leads to targeted traffic that will generate convert very well because your site is exactly what they are looking for.Now you will discover exactly how to optimize your site so you can receive a ridiculous amount of traffic and sales.The first step is to conduct keyword research to make sure that the keywords or keyword phrases you are targeting are not too competitive yet have enough search traffic to warrant their targeting. If you have no idea how to conduct keyword research look up my article titled "How to Keyword Research - The Keyword Research How To" for a quick, easy run-down of how to get it done. If you have issues tracking this down, I have a massive section in my e-Book about both keyword research, search engine optimization and a load of other internet marketing-related topics that you may want to look into (link is at the end of the article).The second step is to set up meta tags in your website's code so that search engines are aware of what keywords you want your site attached to. The primary meta tags that are absolutely necessary if you want to optimize your website is the title, description and keyword tags. If you do not know HTML or use a content management system like Joomla, there are usually fields within your admin panel to include meta information such as site description and targeted keywords. Meta tags appear as follows:Which means for description and keyword it is set up like: Now for the third step...

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Consultant Alum Bank

SEO Consultant Alum Bank

SEO Outsourcing - How to Pick an Effective SEO Company to Maximize Your Online Business


Seo Company

Search engine optimization (SEO) is a process for increasing the ranking of a website in search engine listings. SEO service is essential for a firm to increase targeted traffic to their websites. The cost of SEO services vary depending on the services provider as well as the services offered. The cost of professional SEO service ranges from $1000 to $2000 and the SEO site assessment service starts at $15000.The cost of SEO services is a great concern for almost all firms (mainly for small business firms) dealing with SEO techniques. If an SEO is not targeting the right keywords then it can lead to generation of a large volume of low quality inquiries. This will result in low returns though large amounts are invested, which is not affordable for a small business. Therefore, SEO companies have now adopted a new strategy called the result driven approach (contingency fee pricing). With this approach, you pay only when you see results. A good SEO firm should guarantee your money back if they are unable to meet the target of delivering top page results within the given time period.The cost of SEO services also depends on the keyword popularity and keyword competitiveness. For a small business concern, looking for the keyword pricing is a better way of approach. Start with a single keyword by paying only a small amount. Gradually, upon success, add more keywords to the list to increase your traffic and income.There are certain SEO services that charge a one-time fee. In such cases, no additional fee is charged for further services. Most companies charge for their services on a quarterly basis. Sometimes, these SEO companies offer special volume discount rates.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

Buy SEO Bentleyville

Buy SEO Bentleyville

The Power of Strong in Google SEO


Buy Seo

When it comes to search engine optimization, the importance of having a strategy cannot be denied. The strategy within the strategy is to get results, but without a specific SEO marketing plan you're left with no specific course of action to improve your search engine rankings.Search engine optimization has much of its roots in advertising and marketing, and thus shares similar planning requirements. In marketing one would never spend thousands of dollars on a campaign without a clear vision of how all the elements of the campaign will fit together. The same goes for SEO. One should only invest in SEO if it is created with a specific strategic plan in mind.What is a strategic plan you might be wondering? An SEO strategic plan is simply a plot or plan of action as to the course your search engine optimization campaign will take. This plan helps you to stay the course when measurable results may not be easily attained on the first try. Often people look for a magic solution. While Oxy clean solution might make a stain disappear, it takes much longer to create results on the web than to clean up a stain on the carpet. The more of the right steps you take, the better results you achieve. In other words a strategic plan is necessary to keep impatience in line and demonstrate the bigger picture.How does a strategic plan come about? It's usually created with the accepted methods of SEO in mind, as a roadmap of the steps your SEO provider plans to implement on your behalf and what each of those steps will do for your search engine positioning.While this plan is often not easy to read for the average person, it is incredibly important to understand for those investing their money into an SEO campaign. A good SEO company will be the one that creates an SEO strategic plan that is not only easy to understand for the client, but chock full of the latest technology and techniques. Technology is similar to the universe in that it is forever changing, and always in motion. Your SEO team must understand this and make the necessary adjustments to help you with your SEO strategic plan by keeping it as up to date as possible as technology changes.Finally it's important to look at the SEO strategic plan as something that will help you accomplish your Internet goals in the long run. If you want your website to receive higher natural rankings for your keyword terms, it's time to get serious about SEO and set the SEO process in motion as soon as possible.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Consultants Nemacolin

SEO Consultants Nemacolin

SEO Articles! What Importance Do They Have?


Best Seo

Search Engines like Bing, Yahoo and Google usually shows the top list of our search results, and this is called as SERPs or Search Engine Result Pages. The higher or earlier a website start to appear in the said search list, the greater the chance that there will be a lot of hits or visitors that it will get. Therefore, it is quite important for a website to have a high ranking in Bing and in other search engines as well. The more you are on the top of the list, the more visits or hits your website will get.In order for a website to achieve a high ranking in Bing, Yahoo, and Google; a website needs to apply search engine optimization or SEO techniques.SEO or Search Engine Optimization is an actual process of enhancing a website's SERP ranking. This also increases the volume of traffic of a certain website from famous search engine like Bing via "un-paid" or "natural" search results. If SEOs can give you an increase in website traffic for free, SEMarketing or SEM works with your website's visibility in Bing via contextual advertising, paid placement or by paid inclusion.Both SEO and SEM is a marketing strategy for the internet, which also takes into consideration the algorithms that are being used by Bing and other search engines; when keywords are being looked up by a specific target market. Bing SEO also has their focus on different types of searches like images search, local search, domain specific search and even video search.Optimization of a website through website development and website design are also included in SEO to get a high ranking in Bing. The current HTML and content of a website is often edited, this is in order for a certain website to tactically increase the actual relevance of certain keywords to support the indexing activities of Bing SERP and other famous SE. A website's menus, design, content, and management system are also being optimized to gather more exposure from SERP, Yahoo and Google.The people who perform SEOs are called as the Search Engine Optimizers. They are the ones who offer website owners increased exposure to Bing, Google and Yahoo as well. They are the ones who make things happen for a certain website. If your website is currently not getting enough visits, or is not even included in search results, then maybe it is high time that you consult with one. Your website is there for a purpose, so why not make the most out of it? Be on the top of the list may it be on Bing, Yahoo or Google.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Fort Littleton

SEO Fort Littleton

SEO and Social Bookmarking


Seo Expert

Nowadays there is a speculation in the internet industry that SEO is going to be dead and social networking websites will take over SEO.Since inbound links are the main criteria to generate traffic to any website, and social networking websites are providing enough backlinks to increase the visibility of the website and helps achieving positioning in top 10 search results, So it is a common belief among the top internet marketers also that SEO is going to be dead.But there is a problem with this method of gaining backlinks, any person can open an account in social media websites without doing any real investment and then gets the authority to give feedback about any product/ service, whether he has much knowledge in that particular domain or not. Even sometimes it happens so that brand names of big companies are misused by various people through social networking websites.So if search engine will start giving much importance to these types of posts then it will surely affect their search result and in turn the user satisfaction. This would not be desirable by the major search engines as Google and Microsoft earn quite a lot from providing significant results from these search engines, so they need to keep their algorithm up-to-date in-order to deliver the best quality results. So as long as Google and Microsoft like big players are in business, SMO will not have much impact on the search results and SEO will remain in the internet industry.85% of people still use search engine to satisfy their primary business or personal need. Now let us imagine a situation in which someone is using social media to promote his website without optimizing his website. Surely no one would like to believe on that as Social media is generally used to take second opinion about the product/ service. So if your website is not optimized and you straightaway want to market it through social media then your efforts will go in vain.With out SEO the internet will be full of spam. Can you imagine a situation in which search engine is replaced by some of the social networking website like twitter or Facebook and people start getting the results on the bases of their total number of followers? So the brand which has the highest number of followers will get listed first in that social networking website. Then the whole creditability of search engine will be lost and people will have no faith in search engine. I think they will no longer use the search engines for any of their needs.Social Media will surely affect Google's real-time search results but high Page Rank websites will dominate the search results.We need to understand that the role of SEO is not restricted only to provide quality backlinks but also SEO is used to promote websites in such a way that they can be easily understood by search engines. SEO helps increasing the visibility of the website for the defined keywords. SEO also helps your website to achieve higher rank in the search engine. So according to my experience, SEO is not going to die any time in near future, but its going to further evolve and provide us better results. Do let me know about your viewpoints related to this topic.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.

SEO Services Needmore

SEO Services Needmore

SEO and Deep Link Ratio (DLR)


SEO Agency

Search engine optimization (SEO) is a process for increasing the ranking of a website in search engine listings. SEO service is essential for a firm to increase targeted traffic to their websites. The cost of SEO services vary depending on the services provider as well as the services offered. The cost of professional SEO service ranges from $1000 to $2000 and the SEO site assessment service starts at $15000.The cost of SEO services is a great concern for almost all firms (mainly for small business firms) dealing with SEO techniques. If an SEO is not targeting the right keywords then it can lead to generation of a large volume of low quality inquiries. This will result in low returns though large amounts are invested, which is not affordable for a small business. Therefore, SEO companies have now adopted a new strategy called the result driven approach (contingency fee pricing). With this approach, you pay only when you see results. A good SEO firm should guarantee your money back if they are unable to meet the target of delivering top page results within the given time period.The cost of SEO services also depends on the keyword popularity and keyword competitiveness. For a small business concern, looking for the keyword pricing is a better way of approach. Start with a single keyword by paying only a small amount. Gradually, upon success, add more keywords to the list to increase your traffic and income.There are certain SEO services that charge a one-time fee. In such cases, no additional fee is charged for further services. Most companies charge for their services on a quarterly basis. Sometimes, these SEO companies offer special volume discount rates.

SEO Pennsylvania

Here’s the truth about search engine optimization companies, they promise, and promise and promise but they don’t deliver on what they promised. You can either look for an affordable search engine optimization company or from the more expensive top 10 search engine optimization companies, it won’t really matter, in the end they are all search optimization companies and results are all that matters.